
In the press briefing for the freshly announced Nikon Z50II, Nikon made great pains to point out to the assembled journalists that its new baby was to be called the Z50II, and not a Z50 Mark II. "There's no 'Mark' in the name, so please do not write it into your stories," we were all instructed.
Right you are. But then on reading through the wodges of press information, I noticed that the new camera name had consistently been written as Z50II, rather than Z 50II – which has been the official nomenclature for all Z-series cameras previously. Was this a slip-up on the part of the marketing department? Surely not: it was the same on every bit of documentation I read, in every single instance…