Nisa is to invest £6 million into lowering the wholesale prices of more than 1,000 branded products as it supports its retailers through the cost of living crisis.
The Scunthorpe-headquartered convenience specialist has used market data to identify key products acoss the most important ambient categories for the sector - with a focus on beers, wines, spirits, soft drinks and tobacco.
Newly appointed managing director, Peter Batt, has committed to further develop the customer offer as part of its mission to be the independent retailer’s partner of choice, and told how this significant investment further supports its retailers.
