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Sports Illustrated
Sports Illustrated
Sport
Eva Geitheim

Nikola Jokic Says He’s Never Eaten Taco Bell Due to Iconic NBA Draft Moment

Denver Nuggets center Nikola Jokic. | Ron Chenoy-Imagn Images

Nikola Jokic’s introduction to many NBA fans came in what is in retrospect, one of the funniest moments in draft history, when his selection was announced in the middle of a Taco Bell commercial.

During the 2014 NBA draft, the Denver Nuggets picked Jokic 41st, but the announcement was made durign a commercial break. The only visual display of the moment was Jokic's name popping up at the bottom of the screen, an afterthought to Taco Bell unveiling their new product, the Quesarito.

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