
Things have been going from bad to worse for sneaker giant Nike (NKE), and with a YTD loss of nearly 18%, it is among the five worst-performing Dow Jones Industrial Average ($DOWI) constituents of the year. It was among the top losers in 2023, as well, and fell 7.2% even as the broader markets rallied.
The sell-off in Nike shares intensified last month after the company released its fiscal Q3 2024 earnings. While its earnings arrived ahead of estimates, Nike spooked markets with its guidance.