After Nike limited its sneaker drops through lottery-based draws, the closest sneakerheads had to a real-life release experience was a SNKRS Pass, which allowed people to reserve shoes on the SNKRS app at a first-come, first-serve basis. But with an influx of resellers and bots attempting to deceit the app for their own benefit, Nike has announced it’ll be limiting the feature just as it did with its releases.
SNKRS Pass will now utilize the same lottery-based draw method seen in SNKRS launches, Nike announced through its app. Users will have to request a SNKRS Pass reservation during an extended window of time — similar to before — but once that window closes, winners will be chosen at random. “This evolution in SNKRS Pass integrates bot-filtration tools — the same technology used during in-app launched to help real Members secure pairs — and further protects the integrity, fairness, and authenticity of the experience,” Nike wrote in its SNKRS app.
