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Lifestyle
Maya Ernest

Nike’s ‘Be True’ sneakers go beyond your typical Pride designs

June is here, as is Nike’s tenth annual “Be True” collection. Meant to celebrate the LGBTQ+ community and empty its pockets, the capsule includes a range of footwear from sneakers to slides. Each creates visibility for LGBTQ+ identities and blends colors to represent the diverse perspectives of the community.

Shoes are only part of Nike’s advocacy, however, as the brand plans to continue its financial support of LGBTQ+ causes to advance inclusion and celebrate the passion of sport by all athletes. Since 2019, Nike has provided $2.7 million to organizations supporting transgender equality and safe sports spaces, including Athlete Ally, the Out Foundation, the GenderCool Project, LGBT SportSafe, and GLSEN.

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