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Broadcasting & Cable
Broadcasting & Cable
Business
Jack Reid

Niet Meer for ‘Nordic Noir?’ Scandinavian Media Conglomerate Viaplay Retreats From Int’l Markets, Abandons Ambitious Netflix Competition Plans in the U.S.

Viaplay Webpage

Viaplay, best known in the streaming age for leading the “Nordic Noir” boom, is very suddenly in full retreat. 

On Thursday, the Scandinavian media conglomerate, biting hard after experiencing a huge $575 million second-quarter loss, revealed austere new plans to focus on core markets in the Nordics and Netherlands, exit international regions, including the U.S., and lay off a quarter of its staff.

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