Nicola Bulley's daughters have heartbreakingly asked "is mummy famous" as they see the ongoing search for the mortgage adviser after 14 days.
The mum-of-two was last seen walking her dog Willow on January 27 shortly after dropping her kids off at school St Michaels on Wyre, Lancashire.
She is still missing two weeks later as police have expanded their search to Morecambe Bay in hopes of finding her.
