Oregon coach Dan Lanning took no prisoners in his speech before the Ducks’ 42–6 win over Colorado on Saturday.
“The Cinderella story is over, man. Right? They’re fighting for clicks. We’re fighting for wins. There’s a difference, right? There’s a difference. This game isn’t going to be played in Hollywood. It’s going to be played on the grass,” Lanning told his team in footage captured before the nationally televised rout.
It was an audacious approach: steering all the way into the then-unbeaten Buffaloes’ wholesale media blitz, results be damned. But it worked, and drew both praise and criticism throughout college football.