
It’s amazing what can happen in just a few years. Not too long ago, ATSC 3.0 proponents and skeptics would go round and round arguing for and against NextGen TV.
But since LG Electronics, Samsung and Sony blazed the 3.0 consumer trail at CES 2020 with their introduction of the first NextGen TVs, the naysayers have had progressively weaker arguments as broadcasters and CE makers alike achieved a succession of milestones on the way to a successor TV standard. Without question, there have been some setbacks along the way, but the direction and momentum are clear.