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Evening Standard
Evening Standard
Business
Jonathan Prynn

Next 'over achieves' at Christmas but warns of a sales slowdown in 2026

Next today kicked off the high street’s Christmas trading season with stronger than expected growth in sales, but also a warning that it sees a slowdown coming in 2026.

The fashion chain headed by Lord Wolfson revealed that full price sales increased by 10.6% in the nine weeks to December 27 compared with the company’s guidance of 7%. Within that UK sales were 5.9% higher while international sales jumped 38.3%.

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