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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

Nexstar Eyes CW Affiliations For More Of Its Stations

The CW.

Nexstar, which acquired a 75% stake in the money-losing CW Network in 2022, is looking to put CW affiliations on more of its own stations.

Speaking on Nexstar’s fourth-quarter earnings call Wednesday, Nexstar President and COO Mike Biard said that the company’s CW affiliated stations are the most profitable of its network affiliated stations, both in terms of margin and gross dollars.

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