Newcastle United players have not needed any further motivation to impress Eddie Howe and his staff at training as they look to keep their places or break into the starting line-up.
However, in an effort to keep training especially competitive, and to help build a winning mentality, Howe awards points for exercises; the victorious team in a small-sided game claim bragging rights by getting their photograph taken; and there is even a trainer of the month award.
These may not seem like major incentives for professional footballers who are already well paid, but it is a matter of pride and wanting to be the very best.