As Liverpool owners Fenway Sports Group mull their long-term future with the Reds, the challenges facing them in a changing Premier League landscape have become more apparent.
Anfield boss Jurgen Klopp and Newcastle United manager Eddie Howe recently traded a brief back and forth over Klopp's initial claim that the ownership of the Magpies was something that meant that they had 'no ceiling', a comment that was refuted by Howe when pressed on the stance of the Liverpool manager.
Newcastle, who have been excellent under Howe so far in the Premier League and occupy third place with just one defeat in 14, ironically against Liverpool, have been placed alongside the likes of Manchester City when it comes to the money at their disposal to compete.