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Fortune
Fortune
Diane Brady

New U.S. legislation could upend credit card loyalty programs. The Points Guy founder calls the reckoning un-American

(Credit: Brandon Bell/Getty Images)
  • In today’s CEO Daily: Diane Brady reports on new threats to the loyalty economy.
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  • Plus: All the news and watercooler chat from Fortune.

Good morning. Americans love their loyalty points. Almost three-quarters of them use a credit card that lets them earn rewards. And the income generated from issuing those points is critically important to many players in the Fortune 500, especially airlines, hotels, and merchants. Delta Air Lines alone reported a 6% increase in loyalty revenue last year, with co-brand income from Amex up 11% to $8.2 billion. 

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