Primark has sent makeup lovers wild over its new skincare fridge on sale now. The retailer often posts new trends and products on social media to get shoppers excited for in store sales.
And one of the products that shoppers wanted to get their hands on was a £38 skincare fridge. It's video of the product has racked up nearly 500,000 views on Instagram.
Primark said in a post on Instagram: "New @primark.beauty. Run, don't walk to get your hands on one. Skincare Fridge only £38/€40. And shoppers were loving the product saying they had to get their hands on one