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Evening Standard
Evening Standard
Business
Jonathan Prynn

New immersive AI powered Elvis Experience will recreate the life of the King in London's Docklands

Elvis performs at the 1968 Comeback Special - (Authentic Brands Group)

First it was Abba, and now a holographic Elvis Presley is to set to “perform” in London when the world’s first immersive experience dedicated to the “king of rock n roll” launches next May.

Tickets for the “Elvis Evolution” will go on sale on Thursday with prices starting at £75. It will be the third show at the £50 million Immerse LDN site at London Excel Waterfront in Docklands following the Formula 1 Exhibition and The Friends Experience: The One in London. Two more are planned.

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