The grocery landscape in the western states is preparing for a major disruption. Shoppers frequently complain about a lack of discount supermarket options in the region. That dynamic is officially changing. Aldi announced a rapid expansion plan targeting Colorado. The discount retailer plans to open dozens of new locations across the region over the next 5 years. This aggressive move introduces a brand new pricing model to an area currently dominated by a few traditional retail corporations. The expansion brings cheaper store-brand products to a fresh demographic of consumers.
