Premier League side Everton have launched a website and social media channels to show off their glossy work-in-progress stadium.
The Toffees are planning to move into their new home at the Bramley-Moore Dock on the banks of the River Mersey ahead of the 2024/25 campaign. They've released images and videos of their progress on the stadium since breaking ground in August 2021.
Everton have also provided pictures and videos of how the new stadium will look on completion. It will hold up to 52,888 spectators and will include bars, restaurants and "experiences". Everton currently play at Goodison Park, their home since 1892.
"Delivering a stadium befitting its location, our city and our amazing fans is a responsibility that everybody at the club takes incredibly seriously," Everton Chief Executive Denise Barrett-Baxendale told the club's website.
"As we enter the second year of construction on our new home, I am delighted the principles that have guided us from the outset - informed by an unprecedented level of fan consultation - are reflected in the magnificent arena that is rising from our site at Bramley-Moore Dock.
"The launch of the website for Everton Stadium provides an opportunity to share even more detail about what supporters can expect. There is a great deal of information to be shared in the months and years ahead. For the launch of the site, that detail includes an introduction to 'ALL'."
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As explained by Everton's website: "'ALL' presents a revolutionary re-set of traditional football hospitality. An incredibly wide choice of social spaces will be available for fans to choose from, with 'ALL' providing the chance to tailor a very personalised matchday, with a focus on what will make Everton Stadium so special - people and connections.
"These unforgettable experiences delivered by 'ALL' vary from fine-dining to high street-style restaurants, from sports' bars to traditional pubs and everything in-between."
Everton have been attempting to build a new stadium since the 1990s. Various proposals have been rejected in the past, including the idea of moving the club from Liverpool to neighbouring Kirby. This was shelved following protests from supporters.
Although Everton will have a fabulous new stadium in the near future, their status as a Premier League club is far from secure. Frank Lampard's side narrowly avoided relegation to the Championship last season and are among the favourites for the drop this time around.
The Toffees have made several poor signings since the summer of 2017, spending more than £500million. These include buying Davy Klaassen for £23.6m, Gylfi Sigurdsson for £40m, Cenk Tosun for £27.5m, Alex Iwobi for £28m, Theo Walcott for £20m and Jean-Philippe Gbamin for £25m. It's also believed they paid James Rodriguez £200,000 per week after his arrival from Real Madrid.
Everton are hoping their latest set of signings will prove more successful. Lampard has brought in James Tarkowski, Dwight McNeil, Amadou Onana, Ruben Vinagre and Conor Coady this summer, with more transfers expected to come.