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Creative Bloq
Creative Bloq
Technology
Natalie Fear

New England football kit gets a "modern twist" (and it's not going down well)

England 2024 Euros kit by NIke.

Earlier this week, Nike launched the new England football kit for this year's European Championship. The new design is a dramatic departure from the typical red and white, and as with any change, some fans aren't happy. 

The issue arises from the colour redesign of England's traditional St George's flag, which now features a gradient blue and purple striped design. Sports logos are incredibly important to fans and England supporters are no different – they're not shy to voice their strong opinions.

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