A new apprenticeship academy aimed at hiring the next generation of talent in the media and creative industries is set to open in Birmingham. London-based The&Partnership has announced its new project, called ‘The&Academy', will launch in the Custard Factory in Digbeth.
The&Partnership is an independent, creative agency working in sectors such as advertising, marketing and digital creative. The long-term aim for the The&Academy, which will be delivered by training provider Multiverse, is to create a centre of excellence for media and creative specialties in Digbeth.
The hub will provide full-time training and work experience on year-long courses and, during its first year, welcome 25 apprentices aged between 16 and 24 who live a commutable distance from Birmingham. Following this, the aim is to expand the centre up to 100 apprentices.
