New cutting edge technology is being developed that will use space satellites, aerial imagery and AI to track and count wild deer in Perth and Kinross and across Scotland.
The project, headed up by NatureScot and Glasgow-based tech company EOLAS Insight, aims to better determine how to manage populations for conservation or sporting purposes.
High numbers and a lack of natural predators mean deer can have a negative impact by over-browsing on woodlands and other habitats.