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The Conversation
The Conversation
Jamie Gruman, Professor of Organizational Behaviour, University of Guelph

Networking doesn’t have to be a chore — here are 3 ways to make it more enjoyable and effective

Does the thought of putting on a fake smile and making idle small talk with strangers in order to advance your career send shivers down your spine? Do you avoid networking as a result? If so, you’re not alone.

People shun networking for a variety of reasons, such as shyness, a lack of confidence, feeling uncomfortable asking for help or because they want to be authentic and avoid “putting on an act.”

However, avoiding networking can be a bad career move. Networking provides valuable benefits, including assistance with work, social and career support, and a way to gain new ideas and business opportunities.

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