Time spent streaming movies and TV shows on Netflix in 2023 declined by more than 7 billion hours vs. 2022, based on data provided by Netflix’s own weekly "Global Top 10" ranker.
That’s an almost 17% year-over-year decrease in audience engagement -- a far more significant chasm than what Next TV reported in June, when we crunched similar Netflix self-reported data and found a year-over-year viewing deficit of about 330 million hours, or 4%.
