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Glasgow Live
Glasgow Live
Entertainment
Mike Bedigan, PA Los Angeles Correspondent & Sophie Buchan

Netflix to 'wind down' DVD rental service after 25 years as company hails 'iconic red envelopes'

Netflix Ted Sarandos

Popular steaming service Netflix is set to to “wind down” its DVD rental service later this year, the company’s co-chief executive Ted Sarandos has announced.

The news comes after 25 years with Sarandos putting the change down to growth struggles. As a result, the streaming giant will be be shipping its final discs on September 29 of this year.

Netflix originally launched back in 1997, mailing DVDs of TV series and films to its subscribers as an alternative to video rental stores. The shift into streaming in 2007 upended the market and helped spark a revolution in how viewers consumed visual media at home.

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