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Cinemablend
Cinemablend
Entertainment
Adam Holmes

Netflix Subscribers Are Watching Anime More Than Ever, But It's Not Exactly A Full Win For The Streaming Giant

Puzzled-looking Shin Akasura standing next to a banana-holding Taro Sakamoto in Sakamoto Days.

Anime has been a big deal for decades, but it’s easier than ever now to check out animated content coming out of Japan thanks to the best streaming services. Whether you’re looking a first-time watcher interested in an entry-level anime or are a longtime fan who needs recommendations on 2024 anime watches, these kinds of movies and TV shows are more popular than ever. Netflix subscription holders are especially making their interest in anime known, although it’s not a full win entirely for the platform.

According to data released by Netflix that Anime By The Numbers sifted through, anime viewership on Netflix is growing 10x faster than the rest of the streamer’s catalog. Specifically, subscribers watched 4.4 billion hours of anime in the first half of 2025, an 11.3% growth from the hours watched in the latter half of 2024. So yes, that’s definitely a big deal on its own.

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