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International Business Times
International Business Times
Business

Netflix Stock Today: NFLX Climbs on Citi Bullish Call as Streaming Leader Eyes Price Hikes & Buybacks

Netflix Inc. shares edged higher Wednesday, closing at $94.70, up 36 cents or 0.36%, as Wall Street renewed its optimism over the streaming giant's disciplined capital allocation and untapped pricing power following its exit from a high-stakes bidding war for Warner Bros. Discovery assets.

The modest gain came on above-average volume of roughly 27.3 million shares as Citigroup resumed coverage with a "Buy" rating and $115 price target — implying more than 21% upside from Tuesday's close — citing three catalysts: greater likelihood of price increases now that the Warner deal is off the table, accelerated share repurchases and potential upward revisions to 2026 EBIT guidance.

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