Quick Summary
Netflix will introduce extra advertising measures next year as it seeks to capitalise on the growing number of viewers willing to see them.
Ads will be coming to vertical videos and podcasts, and it's not yet clear whether this is across all tiers or not.
Netflix is on a roll right now, with its multi-tiered subscription model seemingly paying off. It claims that it now has 250 million monthly active viewers on its cheapest, ad-supported plan. That's up by 60 million in just a matter of months, and shows that there are plenty out there willing to put up with adverts to keep the costs down.
