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Total Film

Entertainment

Bradley Russell

Netflix is reducing the amounts of ads – but only if you watch more Netflix

Stranger Things and The Crown.

Netflix is all set to reward binge watchers on its cheaper tier – by reducing the amount of adverts on the streaming service.

Q1 2024 will see the arrival of a "binge ad." According to the streamer (H/T IndieWire), those who watch three episodes of the same show in a row on the 'Standard with adverts' tier won’t have any ads at all on the fourth episode. The amount of ads bundled with each episode will otherwise stay the same.

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