The buzzword of the day is AI. Large Language Models have become the cutting edge of technology with their ability to take in massive amounts of data and then spit out “new” content based on a simple prompt from a user. Unfortunately for the owners of copyrights, some of that “new” material involves the use of popular characters, and the owners of those characters, including Netflix and the company it’s working to purchase, Warner Bros., are threatening legal action.
It’s not AI companies in general, but a particular platform that has become the specific target of media companies at this moment. ByteDance, the owner of TikTok, recently released Seedance 2.0, a short-form video platform, and users have applied the tech to various famous characters. Some of those characters are owned by Warner Bros., and the studio has sent ByteDance’s Global General Counsel John Rogovin (who formerly worked for WB) a cease and desist letter which reads (via Deadline) in part…
