The National Collegiate Athletic Association (NCAA) continues to be a powerful force in the world of college sports, as evidenced by the staggering revenue it generated for the 2022-23 fiscal year. Financial statements released on Thursday reveal that the NCAA raked in nearly $1.3 billion in revenue during that period, with over half of it being distributed back to Division I member schools.
The figures highlight a significant increase in revenue from the previous fiscal year, which stood at approximately $1.14 billion. Unsurprisingly, the bulk of the NCAA's revenue, amounting to $945 million, came from media rights and marketing deals associated with championship events.
