A photo of a fleet of supercars parked along the full length of a bridge on the famous NC500 route has been posted online angering locals.
The convoy of Ferraris, Porches and Lamborghinis was pictured lined up along the Kylesku Bridge in Sutherland, with the photo taken by a drone posted on Instagram by an account of one of the people involved.
A post on the page, which has since been taken down, said: "Crossing the infamous Kylesku Bridge in the glistening sunshine. A true bucket list moment for any petrol head! Unbelievable day spent driving with a great group of people!"
However, it's since left people living on the route angered by the stunt which they have deemed "selfish" and "thoughtless".
Over a hundred comments were shared on one NC500 Facebook group.
Posting in the NC500 The Land Weeps group, one enraged local stated: "It's downright irresponsible behaviour by a group of entitled idiots and not remotely funny."
While another furious resident added: "This is just awful. I think we all need to go really hard on reporting stuff this year. Police, rangers, council, hire companies. If we keep this momentum going we might actually get somewhere.
"I know we're all getting a bit jaded now after years of this - we can't just let it drop."
Others described it as an "absolute disgrace".
The popular road trip has been gaining traction over the past few years with thousands of tourists flocking to enjoy it year after year, with top shows like Top Gear and publications such as National Geographic hailing it as Scotland's answer to Route 66.
Loved by car and motorbike enthusiasts due to the rugged terrain, sweeping roads, and epic scenery, it has been a huge attraction for the continuing 'stay in Scotland' tourism boom this summer.
In 2019, it was estimated to have boosted the economy by £22.89 million and created around 179 full-time jobs
However, the recent surge in tourism has been a double-edged sword for local residents, who are tired of seeing their roads and car parks abused by visitors.
The increased traffic, leftover waste and congested roads have led to many local residents feeling aggrieved and posting complaints online.
These complaints have even led to some companies such as Scottish Tourer, a luxury rental company based in Perth, to recommend their customers avoid the famous route.
In late 2020, the organisation behind the North Coast 500 (NC500) teamed up VisitScotland, Highlands and Islands Enterprise, Highland Council, and Police Scotland in a bid to help deliver a balance between public safety and economic recovery in the North Highlands, including further investment in infrastructure.
A Highland Council spokesperson said: "Police Scotland are responsible for enforcement of reportable offences such as dangerous parking or obstruction. Dangerous parking and obstruction should be reported to Police on 101."
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