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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

NBCU Claims Ad Revenue Gold Medal for Paris Olympics

The gold medal-winning U.S. gymnastics team.

NBCUniversal said it has already garnered record Olympic advertising revenue for the Paris Summer Olympics.

Only four days into the competition, NBCU said it has surpassed the record $1.25 billion in revenue generated during the 2021 Tokyo Olympics.

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