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The Independent UK
The Independent UK
National
Tim Reynolds

NBC thrilled with Year 1 of NBA deal, touts 'On The Bench' as one of the season's successes

NBA NBC Sam Flood Mike Tirico The Associated Press
Knicks Thunder Basketball - (Copyright 2026 The Associated Press. All rights reserved.)

Expect more of NBC's “On The Bench” innovation for NBA games going forward.

Reflecting on the network's first season back in the NBA business, NBC Sports executive producer Sam Flood touted many highlights Wednesday — including bringing the voices of Michael Jordan,Snoop Dogg,Caitlin Clark and Lenny Kravitz to some broadcasts, plus finding ways to combine the past and the present.

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