
On March 13, Tiffany & Co. officially named Natalie Portman its new global house ambassador—a career move she's been manifesting since last summer. Portman packed her 2025 Cannes Film Festival luggage full of Tiffany & Co. diamonds; she accentuated her Dior gown for May 16's Eddington premiere with over 100 carats. Now, Portman is honoring the jeweler's "incredibly rich heritage" with a campaign spotlighting its most iconic pieces.
Portman has rarely given her Tiffany & Co. jewels a day off since last year's Cannes circuit. She rehearsed for her campaign debut by styling Tiffany pieces at the Toronto Film Festival, the Governors Awards, and the Sundance Film Festival. Practice clearly makes perfect: The Oscar winner looked right at home in images captured by Gordon von Steiner at Tiffany's Fifth Avenue flagship store, where she models earrings, necklaces, bracelets, and rings from across the jeweler's collections.