The wafflemakers of Anaheim are warming. Dazzling glitter finishes are being applied to awe-inspiring shred machines. Tubes are being toasted. Pedals chained. Promotional picks packed into tiny jeans pockets and bassists are pickling their slapping thumbs to make them extra hard. Yes: NAMM is back.
After a year that’s seen the trade pulling together in the face of shared challenges and with NAMM taking a leading role in lobbying Congress, our sense is of a stronger sense of unity among firms in 2026, or at least an agreement to split the costs of a laminator. Rest assured though, they’ll still be competing for our eyes and ears at the year’s biggest gear showcase.
