
TV TECH: What do you anticipate will be the most significant technology trends at the 2024 NAB Show?
MICHAEL DEMB: Broadcast continues its fast-paced evolution from traditional delivery to streaming, with the shift to IP workflows in production and playout picking up speed. All that and more is driving our industry toward technologies that facilitate remote operations, interoperability, agility, sustainability cost-efficiency and scalability. These goals are achieved by using innovation and tools, such as AI, automation, and of course – the cloud. Cloud-based solutions unlock greater performance, increase content availability, and decrease operational costs through improved resource allocation and streamlined workflows. But the migration to the cloud comes with its own set of challenges, which include engaging personnel with appropriate experience, acquiring the proper resources and tools to ensure a smooth migration, re-architecting existing applications for a cloud environment, and, critically important – providing data security.