
TV TECH: What do you anticipate will be the most significant technology trends at the 2023 NAB Show?
KEN FROMMERT: AI technology has been evolving at a rapid pace. We all know from experience that IP migration has been gradual over many years, and cloud adoption has been mixed due to costs and the reality that some important functionalities have been slow to develop. AI is being implemented across the workflow now and even reaching into the RF world. It has brought immediate benefits to content creation and is proving to reduce operational costs. The quick rise of ChatGPT, which just launched in November, signals that AI is also entering fast acceptance and adoption in the consumer world. I think 2023 is the year of AI on the show floor and we will see it touch almost every part of the signal chain from origination to content delivery.