Dick Costolo, former Twitter CEO, once said: “Every good deal dies at least three times.” I know that truth firsthand. Sooner or later, most venture-backed companies face the same test: can you adapt without losing sight of the problem you set out to solve?
Today, Corti’s healthcare AI infrastructure supports nearly 100 million patient interactions each year across Europe and the U.S. On the decade-long road to get here, our company, Corti, faced three pivotal “deaths” that tested conviction and sharpened focus. Founders know these moments: aligning teams, testing assumptions, managing expectations after raising capital.
