Elon Musk and Mark Zuckerberg have both vaporized tens of billions of dollars in personal wealth in their idiosyncratic attempts to control the systems underpinning the quotidian lives led by the rest of us.
Why it matters: These actions — Zuckerberg pivoting to the metaverse, Musk buying Twitter — are unprecedented in their expense. They reveal a world run not by faceless corporations, but by unpredictable and capricious individuals with almost no real financial constraints.