Incredibly, the online German music gear retailer Thomann is 70 years old this month. Here’s how the company went from setting up shop on a rural farm to becoming one of the biggest companies in the world, and a dominating force in online music gear retail.
Thomann was started by Hans Thomann senior in March 1954 in Treppendorf, Germany, but seemed an unlikely course of action given Thomann’s upbringing. His father, Johann, wanted Hans to continue the family's farming tradition. But with secret funds supplied by his more adventurous mother, Hans was able to pursue his own musical passions, first taking up the trumpet and then learning saxophone, Hawaiian guitar and clarinet.
