Mums and pregnant people have declared their love for George at Asda's "stylish" new maternity range after spotting it online.
Supermarket giant Asda's in-house brand George boasts a legion of fans on social media, where its following continues to grow each week. Like many retailers, George optimises its social media presence to maintain a connection with fans by sharing regular photos and videos of all its most recent fashion, homeware and accessory releases.
Thanks to its extensive range of on-trend and budget-friendly items, George currently boasts 724K followers on Instagram. Recently, the brand delighted shoppers with footage of its new maternity products.
