A nutritionist who works to tackle obesity has helped to shine a light on the dangers of eating too much "ultra-processed food" in a strikingly visual way.
A young woman named Elif has taken pics and videos of her mum's astonishing experiment, whereby she's stored a number of food items for as long as two years.
As shown by Elif, these items include McDonald's burgers, fries, sausage rolls, and pizza, as well as sugary sweets and bright, sprinkled doughnuts.
According to Elif, these are all "ultra-processed foods that 80 per cent of the UK consume on a regular basis." Although she notes these all are absolutely fine when eaten "in moderation", overeating can and does lead to health issues.
Get the news you want straight to your inbox. Sign up for a Mirror newsletter here.
In a TikTok video that has racked up 5.6 million views and counting, Elif - who goes by the username @elifgkandemir - shows her fascinated followers her mum's food cupboard, which she says is "full of foods that never go off."
Although she says some of the foods have been stored there for around "one to two years", the items appear to still be perfectly preserved, and wouldn't look out of place if served up at your favourite fast food restaurant.
In a follow-up video, Elif continued: "Most of this food she's been collecting over the last two years, so most of it is one to two years old.
"80 per cent of the UK are now eating this diet, probably without knowledge of what they are eating, a recent documentary by BBC One entitled 'What Are We Feeding Our Kids' involved Dr Chris van Tulleken eating this kind of diet exclusively for a period of a month with devastating results."
She added: "And though it is true, that you can have anything and everything in moderation, 80 per cent of a person's diet should not be made up of these foods.
"No food is off-limits, my mum is simply trying to encourage people to make better food decisions and live a happier, healthier lifestyle."
Do you have a startling food or nutrition story to share? Email us at julia.banim@reachplc.com