The planet’s richest man has sniffed out how to make even more money... by flogging perfume.
Multi-billionaire Elon Musk has launched Burnt Hair at $100 a bottle. Despite being plugged on his website as “the essence of repugnant desire”, 10,000 bottles have sold, netting the magnate a million-dollar payday.
The SpaceX boss tweeted that he was now a perfume salesman, saying: “With a name like mine, getting into the fragrance business was inevitable – why did I even fight it for so long?!”