MSI's Every Choice campaign is my favourite of the year

MSI Every Choice print campaign that lists choices people have in contrast to text about women's lack of reproductive rights around the world.

There are hundreds of choices to be made in the modern world, most of them are entirely inconsequential, yet we spend hours thinking about them – what should we have for lunch? What should we wear to that special occasion? And what souvenir should we buy from our trip abroad? 

But not everyone has access to these choices, and many don't have the power to make decisions about their own bodies; 40 per cent of the world's women live in countries where abortion is inaccessible, restricted or banned outright, and 257 million women have no access to contraception.