
On Friday, YouTube sensation Jimmy Donaldson—better known as MrBeast jumped into the viral Coldplay concert drama by offering fans a chance to win VIP tickets—if they tag their boss, that is.
What Happened: After Astronomer CEO Andy Byron and the company's chief people officer, Kristin Cabot, were caught in an intimate moment on a concert kiss cam—sparking a social media frenzy—MrBeast added fuel to the fire with a cheeky giveaway.