Long before the COVID-19 pandemic ushered in a trend of remote work, the entertainment industry was increasingly decentralized. It has long been a trope that films and TV shows take place in major American cities like New York and Los Angeles but film in places like Toronto. Georgia is one of the biggest beneficiaries of the trend: In 2016, more major movies were filmed in the state than in California.
The state made itself attractive through tax incentives first passed in the mid-2000s. For film or TV productions costing at least $500,000, the state offers a 20 percent transferable credit; projects can qualify for an additional 10 percent simply by adding a peach logo to the credits.
