Regarded as the world's largest motorcycle show, EICMA wrapped up last week with a record attendance of more than 600,000 visitors. From November 4th to 10th, the Fiera Milano Rho convention center outside of Milan, Italy played host to some 730 exhibitors from 50 countries, with more than 2,000 brands in total showing off their wares.
From electric scooters and Dakar bikes both past and present, to MotoGP machines fresh off the track and the latest from almost every OEM in the industry, EICMA was at an all-time high in 2025.
And according to a report on Visordown, it wasn’t just brands that showed up at EICMA this year – apparently, “more than 43,000 industry professionals from 167 countries attended the B2B days, a 28% increase in international operators compared to 2024.” There were also 8,200 journalists, photographers, and content creators from 67 countries in attendance as well.
