Supermarket giant Morrisons has been flooded with praise after it followed in ASDA's footsteps. Earlier this month ASDA divided shoppers with a controversial change to all stores.
In a bid to help shoppers save money, ASDA introduced its new Just Essentials range. The new ASDA range, which is easily spotted by its bright yellow labelling, has already proven a hit with shoppers - despite claims that the loud packaging was 'embarrassing poorer families."
Now Morrisons, too, has done something similar, and it's gone down a storm with shoppers. Morrisons says people can do an entire shop for just £26 using its Cupboard Essential shop range.
