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Birmingham Post
Birmingham Post
Business
Graeme Whitfield

Morrisons launches 'planet-friendly' eggs that aim to be carbon neutral

Supermarket chain Morrisons has launched a line of “planet-friendly” eggs from hens fed on insects reared on food waste in its Yorkshire heartland.

The supermarket said it is the first to launch a line of carbon-neutral eggs, which are the first product as part of the retailer’s drive to be directly supplied by zero emission British farms by 2030. The hens laying the eggs are fed a soya-free diet, including insects fed on food waste from Morrisons’ bakery, fruit and vegetable sites, using an insect “mini farm” container from British start-up Better Origin, installed on site.

The supermarket said insects are a natural part of chickens’ ancestral diet and have no negative impact on the quality, shelf life or taste of the eggs. Cutting out the soya avoids the emissions associated with clearing forests and other land to grow the crop in places such as Brazil, and the transport pollution from shipping the feed.

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